Client:

GridStone Marketing

Location: Calgary, AB

Services: Brand Strategy | Creative Direction | Graphic & Web Design | Marketing Plan Execution

From early 2019, I joined GridStone Marketing's in-house creative team to transform their clients' market presence across multiple industries. Through strategic creative direction and comprehensive design solutions, we:

  • Created distinctive corporate brand identities and marketing campaigns that elevated our clients' market positioning and competitive advantage

  • Developed responsive websites and cohesive marketing materials that strengthened brand presence across digital and print touchpoints

  • Generated engaging social media content, print advertisements, and branded merchandise that drove client engagement and visibility

  • Collaborated with Account Managers to align creative solutions with business objectives and deliver measurable results

Impact: When GridStone transitioned from their downtown office to a contract model in mid-2019, several key accounts chose to continue working with me directly—a testament to the trust built through delivering strategic creative solutions. Today, I continue to support these long-term clients with brand development and marketing design that drives their ongoing growth.

 
Sales sheet booklet design describing services for a Canadian marketing agency, freelance graphic design by Charmaine Muzyka, Calgary Alberta
Sales sheet booklet design describing services for a Canadian marketing agency, freelance graphic design by Charmaine Muzyka, Calgary Alberta
Website design displayed on various devices for a Canadian marketing agency, freelance graphic design by Charmaine Muzyka, Calgary Alberta
LinkedIn and Instagram social media post designs for a Canadian marketing agency, freelance graphic design by Charmaine Muzyka, Calgary Alberta
Stationery set design including sales sheet, rack card and a business card for a Canadian marketing agency, freelance graphic design by Charmaine Muzyka, Calgary Alberta
Business card design for a Canadian marketing agency, freelance graphic design by Charmaine Muzyka, Calgary Alberta